The Role of DEI in Building a Successful Workplace Culture

Workplace culture refers to the shared values, beliefs, attitudes, behaviours, and practices that shape the way work is done within an organization. It encompasses the unwritten rules and expectations that govern how employees interact with each other and with external stakeholders, and it reflects the organization’s overall identity and values.

Workplace culture can encompass a wide range of elements, including the company’s mission and goals, management style, communication practices, dress code, employee benefits, work-life balance policies, recognition and rewards systems, and more. It can be influenced by various factors, such as the industry, organizational size, leadership, and employee demographics.

A positive workplace culture can have a significant impact on employee satisfaction, productivity, and retention, as well as on the organization’s reputation and overall success. Conversely, a negative workplace culture can lead to high turnover, low morale, and a poor reputation, which can ultimately hurt the organization’s bottom line.

Workplace culture, especially in North America, can vary depending on the specific industry, company size, and geographic location, among other factors. However, there are some general characteristics that are often associated with North American workplace culture.

One key aspect of North American workplace culture is a strong emphasis on work-life balance. Many North American companies prioritize allowing employees to have flexible schedules or work-from-home options to better balance work and personal life demands. Additionally, North American workers tend to have a relatively short workweek compared to other countries, with most working approximately 40 hours per week.

Another important aspect of North American workplace culture is a commitment to diversity, equity, and inclusion. Canada and United States has a history of welcoming immigrants and celebrating cultural diversity, which has translated into a strong focus on promoting inclusivity in the workplace. Many North American companies prioritize diversity and equity in their hiring practices and workplace policies.

North American workplace culture is also characterized by a relatively flat hierarchy, with many companies having a collaborative and team-based approach to work. Communication and feedback are often valued, with employees encouraged to provide feedback to their managers and colleagues in order to improve work processes and foster a positive work environment.

North American workplace culture values respect and politeness in interactions between coworkers and with clients or customers. In general, people tend to be polite and respectful, and this cultural value is reflected in the workplace as well.

Workplace culture in North America is generally characterized by a strong commitment to work-life balance, diversity and inclusivity, collaboration and communication, and respect and politeness.

How Can Canadian Organizations Improve Workplace Culture

Organizations can promote and improve workplace culture in several ways, including:

Defining and communicating a clear mission and values

A clearly defined mission and set of values can help employees understand the organization’s goals and what is expected of them. Communicating these values regularly and visibly can reinforce their importance to employees.

Hiring for culture fit

Organizations can ensure that new hires are a good fit for the company culture by including questions about culture during the interview process and assessing how candidates’ values align with the organization’s.

Encouraging open communication

Creating an environment where employees feel comfortable sharing their ideas, feedback, and concerns can foster a culture of trust and collaboration.

Providing training and development opportunities

Offering opportunities for employees to learn and grow can demonstrate a commitment to their personal and professional development, which can boost morale and engagement.

Celebrating successes and recognizing achievements

Celebrating successes and recognizing employees’ achievements can help build a positive and supportive culture, and motivate employees to continue striving for excellence.

Providing work-life balance initiatives

Providing employees with options for flexible schedules, remote work, or other initiatives that promote work-life balance can show that the organization values and respects employees’ personal lives and well-being.

Emphasizing diversity, equity, and inclusion

Organizations can create a more inclusive workplace by promoting diversity, equity, and inclusion in their hiring practices, policies, and communication.

Leading by example

Leaders and managers can set the tone for the workplace culture by modelling the behaviour and values they want to see in their employees.

By taking these steps, organizations can promote and improve workplace culture, which can lead to higher employee satisfaction, better retention rates, and ultimately, greater success.

How Organizations Can Use DEI Initiatives to Improve Company Culture

Canada, organizations can use workplace inclusion, diversity, equity, and accessibility (IDEA) initiatives to enhance workplace culture by:

Recognizing and addressing biases

Organizations can provide training for employees on unconscious biases and actively work to reduce their impact on decision-making processes.

Recruiting for diversity

Organizations can promote job openings through diverse channels, and implement inclusive recruitment practices to attract a diverse pool of candidates.

Supporting employee networks

Employee networks, such as employee resource groups, can help create a sense of community and belonging for employees from underrepresented groups.

Providing accommodations

Organizations can provide accommodations for employees with disabilities, such as assistive technology, flexible work arrangements, or accessible physical workspaces.

Promoting allyship

Organizations can encourage employees to be allies to their colleagues from underrepresented groups, and provide resources to help educate employees on how to be effective allies.

Measuring progress

Organizations can track and measure their progress towards diversity, equity, and inclusion goals, and use this data to inform their strategies.

Ensuring accessibility

Organizations can ensure that their workplace is accessible for all employees, including those with disabilities, by providing accessible technology, materials, and physical spaces.

By implementing DEI initiatives, organizations can create a more inclusive and supportive workplace culture, which can lead to higher employee engagement, better retention rates, and a stronger reputation as an employer of choice. Additionally, promoting diversity and inclusion can help organizations better serve their customers and clients, and foster innovation by bringing diverse perspectives and ideas to the table.

Diversio is a leading HR Tech company in North America and Europe that specializes in helping organizations create more inclusive and equitable workplaces. Their team of experts provides a range of services, including training, policy review, and DEI measurement & analytics, to help global employers develop and implement effective inclusion, diversity, equity, and accessibility strategies. By working with Diversio, employers can gain a deeper understanding of the importance of DEI in the workplace and learn how to create an environment where employees from all backgrounds can thrive. With Diversio’s guidance, global employers can build a more diverse, equitable, and inclusive workforce, which can lead to better employee engagement, retention, and overall business success.

This blog was originally published by Diversio EDU (formerly CCDI Consulting) in April 2023.

Our newsletter and blogs feature personal opinions and diverse viewpoints. We aim to create a safe space for our team to share their perspectives on diversity and inclusion. Please note that individual articles may not align with every reader’s view or comprehensively cover a topic. We appreciate the diversity of opinions and respect our team’s contributions.

Picture of Diversio DEI Expert
Diversio DEI Expert
Diversio's DEI expert shares everything about diversity that you need to know.
Jump to section
"We needed to slice and dice the data in multiple ways and visualize the data in clear and accessible ways and you know Diversio’s survey and platform ticked all the boxes."
Ekua Quansah
Head of EDI, Canadian Institute for Advanced Research

Diversio helps companies become 43% more profitable and reduce employee turnover by 23%

Leverage DEI to build a better workplace & drive your business

Explore the leading DEI platform